The GROW and PLOW coaching models are two of the most popular coaching models used in business today. They are effective in helping leaders, managers, and other employees learn new skills and develop their leadership potential. GROW is a model of growth that focuses on the process of personal development. It is a four-step process that helps people identify their goals, set clear priorities, take action for achieving those goals, and reflect on what they have learned from the experience. PLOW is an acronym for Plan-Look-Act-Watch. This model teaches people to plan out what they want to do before they start doing it; look at what they have done while they are doing it; act on what they have done after they have done it;