Mission, Vision and Goals Core is a framework with which an organisation sets out its key values and priorities for the future. Mission: The Mission of the company is to ensure that its customers get the best product or service at a reasonable price. Vision: The Vision of the company is to be recognised as a global leader in providing customer-centric solutions. Goals Core: To be recognised as a global leader in providing customer-centric solutions, the company will focus on three main goals - Quality, Innovation and Customer Satisfaction.