Strategy Criteria to Compare your Competitors

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Strategy is the process of creating, implementing and managing a plan for achieving an objective. It is a set of ideas that are used to identify opportunities and threats in the market. The strategy criteria to compare your competitors is made up of four main areas: product, marketing, financials and operations. To make sure you are comparing apples to apples when it comes to your competitors, you should consider these four areas when looking at their strategy.
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