The Sales Strategy Framework is a way to think about the sales process and how it can be structured. It is a framework that helps you understand how the steps of the sales process work together and what each step should be focused on. The Sales Strategy Framework (SSF) is a way to think about the sales process and how it can be structured. It is a framework that helps you understand how the steps of the sales process work together and what each step should be focused on. This will help in setting up your company’s strategies for success by understanding where your focus should lie at each stage of your sale cycle. The SSF has six stages: discovery, qualification, discovery, negotiation, close, post-close.