The sales strategy 5 stages sales pipeline is a process for selling products. It can help improve your sales by giving you an overview of the various stages in the pipeline. The first stage of the sales strategy 5 stages sales pipeline is the awareness stage. This stage is where we spread awareness about our product or service, and get it in front of people who might be interested in it. The second stage is when we start to generate interest and leads from people who are aware of our product or service. This typically happens during the pre-sale phase, where we start to generate interest and leads from people who are aware of our product or service but haven't yet committed to buying it yet.