The template is a spreadsheet which can be used to track the competitor’s strengths and weaknesses. The template is designed in such a way that it can be used for any type of business. It can be used by companies, startups, entrepreneurs or anyone who needs to track the competitors’ strengths and weaknesses. You can use this template to track your competitors' strengths and weaknesses by entering their name, the product they offer, their social media followers, etc. The template has different columns for this purpose.