Product Launch Roadmap, Product Positioning

Will not ship until [19041994]


  • Business model


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  • 16:9


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Product positioning is the process of deciding what a company wants to be known for and who they want to sell to. The goal is to make the product stand out in a crowded marketplace. The process of positioning starts with researching the target market and finding out what appeals most to them. It also includes deciding on a brand name, logo, slogan, and tagline that will form the foundation of this marketing strategy.
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