Objectives and Key Results (OKR) is a framework for setting and tracking objectives, traditionally used by high-tech companies. An Objective is a measurable goal that the company sets to achieve in a given time frame. A Key Result is an objective that’s measured against a set of predefined metrics. The OKR Scheme helps companies align their efforts with their long-term goals by focusing on defining specific goals and then providing feedback on how they are doing at achieving them on a regular basis.