Michael Porter's Five Forces model

Will not ship until [19041994]


  • Business model


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Michael Porter's Five Forces model is a framework that is used to analyze the competitive structure of an industry. It is a tool for strategy analysis and business strategy development. Michael Porter's Five Forces model has five distinct forces that can be used to assess the intensity or strength of competition in an industry. These forces are the bargaining power of suppliers, customer power, threat of new entrants, threat of substitutes, and barrier to entry. The bargaining power of suppliers refers to the degree to which they have control over price and output levels in the market place. The customer power refers to how much influence customers have on prices and quality in a market place.
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