The Michael Porter’s Diamond model is a strategy that has been used to guide strategic decision making. It helps managers in identifying the key factors that have to be considered when planning and executing a strategy. The Michael Porter’s Diamond model is an analytical tool for determining which competitive advantages are necessary for a company to succeed in its industry. It identifies five key factors: cost leadership, differentiation, focus on the customer, commitment to the long-term, and agility. Michael Porter's Diamond model presentation is an example of how a business could use this model to determine whether they have all five competitive advantages necessary for success.