SWOT analysis is a tool used to analyze the strengths, weaknesses, opportunities, and threats of a company. It is commonly used by companies in order to understand their current situation and plan for the future. The problem with this template is that it doesn't provide any insight into how to improve your business. The template only provides an empty sheet that can be filled in by anyone with different ideas and opinions on how to improve the business. A SWOT analysis is a tool that companies use to identify opportunities, threats, and overall strengths and weaknesses in the business.