The Digital Transformation Framework is a resource for digital marketers to understand the key components of a digital transformation project. It provides an overview of the process, and helps companies understand how they can transform their business using digital marketing. The framework is divided into three sections: strategy, implementation, and measurement. The strategy section discusses the importance of understanding your business goals by identifying your customer needs and creating a digital marketing plan that supports them. The implementation section describes strategies for building an effective digital marketing team and managing multiple projects simultaneously.